Academic Resources Recommender System (ARReS) - Books

The Academic Resources Recommender System (ARReS) includes collection of books, and instructional manuals available in the Camarines Sur Polytechnic Colleges Library.

Successful Public Relations In a Week: A Teach Yourself Guide

Author/s: Brian Salter

ISBN: 9781444159554

Classification: CIR 659.2 Sa373s 2012

Publisher: McGraw-Hill Education

Date Published: 2/13/13

Description: Written by a leading expert on public relations as both a practitioner and a journalist, Successful Public Relations In a Week explains what you need to know to execute a successful public relations strategy. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points of PR. At the end there are questions to ensure you have taken it all in.


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